Hero is a magazine idea that I designed a logo, cover, contents page and spread for. I imagined a cross between Time Out and New York Magazine, but specifically for Brooklyn. This particular issue was conceived to be a special edition aimed at parents.
The logo is obviously graffiti inspired. I was initially concerned about that being cliche, but graffiti is everywhere in Brooklyn so I feel that it is true to the project. It also establishes an illustration style that I was excited to carry into the body of the magazine.
I landed on courier for the body text because while I imagined Hero as an established publication with a large readership, I wanted to evoke a local and street level 'zine.